Wella Professionals TrendVision Award 2025 is now open. The iconic hair competition is renowned as one of the greatest opportunities for up and coming talent to shine and is the perfect platform for artists to showcase their creativity and skills.
Wella Professionals is perfectly placed to be hosting one of the world’s greatest hair competitions, with more than 140 years of hairdressing expertise and the bold status as being the No. 1 Salon Color Brand in the World¹, this is one competition that can help all hairdressers catapult their career.
Max Amen, General Manager UK & Ireland, Wella Company, says: “Wella TrendVision Award offers competitors an opportunity to go on a creative journey that is truly unique. I encourage anyone considering entering to give it 100% and embrace this opportunity of self-development. The UK & Ireland Final is an exceptional celebratory event that recognises the incredible array of hairdressing talent in the Wella family.”
The competition is open to anyone living or working in the UK or Ireland who is working in a salon or as an independent stylist. You don’t need to be a Wella Professionals account. The exception being the XPOSURE Creative Colour category, which is exclusive to hairdressing students.
To enter, competitors complete an online entry form with a before and after image, then upload both images or a transformational reel to Instagram, making sure the relevant hashtags and tags are included. Images must have been taken in the last 12 months, not previously entered into any industry competition.
The categories this year are:
NEW Transformation Award
A total transformation embracing both colour and cut. This transformation should embody the beauty of the model, ensuring optimum suitability. Creatively there’s no restrictions, this look can be classic and beautiful, or creative and edgy.
NEW Editorial Award
The editorial award should showcase a colour, cut and style that embodies a chic editorial feel. Taking inspiration from magazines, art and architecture to craft a unique look suited to the model.
NEW Digital Award
The Digital Award reel should demonstrate content creation skills and storytelling skills. The reel should be no longer than 60 seconds and needs to include a before look, the hair journey, and the finished model look. This is a great opportunity to showcase maximum creativity in both the finished look and social media storytelling.
XPOSURE Creative Colour
The student category, allowing fresh new talent to emerge. Entrants should showcase the creative use of colour placement to create visible hair colour whilst maintaining hair quality and condition.
Entries are now open.
All successful photographic entries will go straight through to the UK & Ireland Final, which takes place on London.
All categories will compete live at the final, making it a truly memorable event.
Key 2025 dates:
Photographic Entries close: Monday 16th June
Photographic Results Announcement: 21st July
UK & Ireland Final: Monday 6th October, London
The TrendVision Award journey is supported by an incredible online resource hub where all the information and inspiration you need is available, at www.wella.co.uk/trendvision.
Winning a TrendVision Award will catapult any career, but winners will also receive some incredible money-can’t-buy prizes, including a tailored education development plan for the winner and their salon, a professional photoshoot with mentoring from an industry icon, plus much more.
For further information visit www.wella.co.uk/trendvision or contact the Wella Events Team at wellaevents@wella.com.
Connect with Wella Professionals on social media. Instagram @WellaProfessionalsUKI / Facebook @WellaUKI / TikTok @WellaHairUKI #NTVA2025